PEP-TB I: Engaging a vulnerable South African community in TB and HIV prevention using a participatory approach
Delft, Cape Town
Project lead: Dr. Gill Black
Field co-ordinator: Bathulile Ntshingila
Funder: USAID TB Program South Africa
In partnership with Target Tuberculosis, Participate (Institute of Development Studies and Beyond 2015), the Delft Community Help Campaign and Hope 4 Destiny
The Project will engage the residents of Delft, a large South African township with the highest incidence of multi-drug resistant tuberculosis (TB) in the City of Cape Town. Through a series of Research and Learning, and Educational Theatre workshops – and in close collaboration with community leaders – a novel, multi-pronged and socially rational approach to TB awareness and prevention will be developed. The approach will be based on a well-researched understanding of specific community experiences of TB. As part of the overall strategy the Project will build upon the capacity of an informal group of youth for TB prevention through the creation of dramatized sketches to be performed at events held in a range of venues in the township. News and updates about all Project activities will be disseminated through social media including mobile phones, Facebook, Twitter and a dedicated website. Participatory processes will be employed as channels for the youth to inform their wider networks about their involvement in TB awareness and about opportunities to know more or become actively involved. The duration of the Project will be 12 months.
T-shirts were selected as a popular and effective way to get messages across in a community setting. The focus group wanted these t-shirts to illustrate both of their chosen TB/HIV prevention messages; the call for increased moral support for people living with TB and HIV, and recognition of the importance and challenges of treatment adherence. The catchy phrase ‘treat together beat forever’ was chosen to bring these two key messages together. The focus group agreed that orange is considered as a ‘cool’ colour by the youth, but that it also represents faith ‘And you need faith to complete your TB treatment’ (Linda Magobodi; DCHC focus group member). The campaign t-shirts were designed by a small working group from the DCHC and graphically designed by one of the focus group members (Mzo Tutuka).